The web has changed much, certainly since its beginnings in the late 1980s, and through its "boom town" phase in the mid 1990s. Back then, it was a rather easy process to get a web site indexed and promoted on the web by search engines, almost a "build it and they will come" (phrase is gratefully reproduced from the film "Field of Dreams") type of setting.
Now you can build it and "they" will come, but "they" will be no more than computer programs built to find blocks of text and images (along with the respective addresses for the blocks of text and images) on the Transmission Control Program/Internet Protocol (TCP/IP) network called the web. These programs will then collect and index that information without any regard for whether you're ready for them to do so, or not; therefore, test whatever you have locally before you publish on the web.
Also, you must understand that there is no correlation between these programs finding your block of text and images and useful hits from human beings on your web site. There is no imperative for anything whatsoever to happen. Most all of the Search Engine Optimization rules that you will find on the web are no longer the case; just keep this in mind.
If your site has been found too soon by these programs, then what has been indexed will not produce the results from searches that your site fundamentally needs to attract human beings.
Of course, if you are willing to pay someone to do something about it, then you may or may not get a search engine or two, or more to actually show your site, but that is another story to be told at another time.
Since "web 1.0" has now matured into a pure business play, "you get what you pay for." Let me cut to the core of this: blasting your address out to tons of search engines via so-called traffic building services is generally a waste of your precious cash. Better to spend your dough on Press Releases or a Blog to get some information out there, along with your web site address that will attract human beings to your site to review the information. If these humans like what they find and start to link to your pages, then you may start to get some promotion working for you through the search engines.
I work with this stuff every day through my web businesses, Best Plain Web Pages and Industrial Strength Ethernet and for my clients. I'm speaking from first hand experience. I review access logs on a regular basis and can tell a hit coming from a search engine query from a mile away. They are precious. Take it from someone who knows . . .
© Mike Blonder, 2006, All Rights Reserved